Privacy & Cookies

ATL is committed to protecting your privacy. ATL is registered under the Data Protection Act and agrees to treat all personal information you supply in accordance with the Act.

For ATL's terms and conditions, see this page.

Information collection

ATL collects information about users of the website for three main reasons:

  • to help ATL improve the website and the services ATL offer
  • to obtain aggregate statistics to help ATL achieve its constitutional purposes, and
  • to enable ATL to generate revenue from the website.

Information gathered includes demographic data and browsing patterns, but it only collected in aggregate form – no individual user is identified. This is used to identify information needs, audit usage of the site, and build up marketing profiles.

When you enter a site your computer will automatically be issued with a cookie. Cookies are text files that identify your computer to ATL's server. Cookies in themselves do not identify the individual user, just the computer used. Many sites do this whenever a user visits their site in order to track traffic flows. Cookies themselves only record those areas of the site that have been visited by the computer in question, and for how long. Users have the opportunity to set their computers to accept all cookies, to notify them when a cookie is used, or not to receive cookies at any time. The last of these, of course, means that certain personalised services cannot then be provided to that user. If you choose not to receive cookies at any time, you may find that certain services are not available to you.

Statement of intent

From time to time, you will be asked to submit personal information about yourself (e.g. name and email address etc) in order to receive or use services on ATL's website. Such services include member-only content, enquiries, newsletters, competitions, e-mail services, message boards.

By entering your details in the fields requested, you enable ATL and its service providers to provide you with the services you select. Whenever you provide such personal information, ATL will treat that information in accordance with this policy. ATL's services are designed to give you the information that you want to receive. ATL will act in accordance with current legislation and aim to meet current Internet best practice.

Use and storage of your personal information

When you supply any personal information to ATL, it has legal obligations towards you in the way it deals with that data. ATL must collect the information fairly, that is, it must explain how it will be used (see the notices on particular webpages that let you know why we are requesting the information) and tell you if ATL want to pass the information on to anyone else.

In general, any information you provide to ATL will only be used within ATL. It will never be supplied to anyone outside ATL without first obtaining your consent, unless ATL is obliged or permitted by law to disclose it. Also, if you post or send offensive or inappropriate content anywhere on or to the ATL website or otherwise engage in any disruptive behaviour on the site, and ATL considers such behaviour to be serious and/or repeated, ATL can use whatever information that is available to it about you to stop such behaviour. This may include informing relevant third parties such as your employer, school or e-mail provider about the content and your behaviour.

ATL will hold your personal information on its systems for as long as you use the service you have requested, and remove it in the event that the purpose has been met, or, in the case of ATL membership when you no longer wish to continue your registration as a ATL member. For safety reasons, however, ATL may store messaging transcript data (including message content, member names, times and dates) arising from the use of the noticeboard or bulletin board areas for a period of six months.

Where personal information is held for people who are not yet registered but have taken part in other ATL services (e.g. competitions), that information will be held only as long as necessary to ensure that the service is run smoothly. We will ensure that all personal information supplied is held securely, in accordance with the Data Protection Act 1998.

If you are notified on a ATL site that your information may be used to allow ATL to contact you for 'service administration purposes', this means that ATL may contact you for a number of purposes related to the service you have signed up for. For example, ATL may wish to provide you with password reminders or notify you that the particular service has been suspended for maintenance. ATL will not contact you for promotional purposes, such as notifying you of improvements to the service or new services on ATL unless you specifically agree to be contacted for such purposes at the time you submit your information on the site, or at a later time if you sign up specifically to receive such promotional information.


Cookies in use on this site

Our website uses cookies, as almost all websites do, to help provide you with the best experience we can. Cookies are small text files that are placed on your computer or mobile phone when you browse websites.

Our cookies help us:

  • make our website work as you'd expect
  • improve the speed/security of the site
  • allow you to share pages with social networks like Facebook
  • continuously improve our website for you
  • make our marketing more efficient (ultimately helping us to offer the service we do at the price we do).

We do not use cookies to:

  • collect any personally identifiable information
  • collect any sensitive information
  • pass data to advertising networks
  • pass personally identifiable data to third parties.

You can learn more about all the cookies we use below.

Granting us permission to use cookies

If the settings on your software that you are using to view this website (your browser) are adjusted to accept cookies and you continue to use our website, you are granting us permission to use cookies. Should you wish to remove or not use cookies from our site, you can learn how to do this below. However, doing so will likely mean that our site will not work as you would expect.

More about our cookies

Third party function

Our site, like most websites, includes functionality provided by third parties. A common example is an embedded YouTube video. Our site includes the following which use cookies:

Disabling these cookies will likely break the functions offered by these third parties.

  • Social Website Cookies

So you can easily 'like' or share our content on Facebook, Twitter and Google+, we have included sharing buttons on our site.

Cookies are set by:

The privacy implications on this will vary from social network to social network and will be dependent on the privacy settings you have chosen on these networks.

Anonymous visitor statistics cookies

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site isn't working as it should for particular technologies), how long they spend on the site, what page they look at etc. This helps us to continuously improve our website.

These so called 'analytics' programs also tell us, on an anonymous basis, how people reached this site (e.g. from a search engine) and whether they have been here before, helping us to put more money into developing our services for you instead of marketing spend.

We use:

  • Google analytics

Turning cookies off

You can usually switch cookies off by adjusting your browser settings to stop it from accepting cookies (learn how here). Doing so however will likely limit the functionality of a large proportion of the world's websites as cookies are a standard part of most modern websites.

It may be that you concerns around cookies relate to so called "spyware". Rather than switching off cookies in your browser you may find that anti-spyware software achieves the same objective by automatically deleting cookies considered to be invasive.

Each browser is different, so you should also check the "help" menu on your browser to learn how to change your cookies preferences.

Access to your personal information

You have the right to request a copy of the personal information ATL holds about you and to have any inaccuracies corrected. (We charge £10 for information requests.) Please address requests to ATL, 7 Northumberland Street, London WC2N 5RD.

Users 16 and under

If you are aged 16 or under, please get your parent/guardian's permission beforehand whenever you provide personal information to ATL's website. Users without this consent are not allowed to provide ATL with personal information.


Other websites linked from ATL's domain are not covered by this privacy statement.